Bragging rights

Bragging rights don’t come as easily around here as they used to. On arriving to work on Monday with tales of bravery and suffering after completing my first Scoot MTB Marathon I was a tad crest fallen to hear about young Luke’s weekend. 65k on a mountain bike at your own pace in Wales doesn’t […]

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6 Brands You Need To Check Out At ISPO 2016

With a little over 2 months until ISPO 2016, I thought I’d list some of the brands who I think will be worth checking out at the show. You could just take a look at the ISPO award nominees and winners to get an idea but sometimes it’s not an individual product that is necessarily […]

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The Human Factor 2.0

Following on from last winter’s debut of The Human Factor, Powder Magazine and Black Diamond have once again produced an in depth look into the realm of human decision making in avalanche terrain. The first time around The Human Factor consisted of a series of short films looking into a specific avalanche events, what caused them […]

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Husky Podcast

A couple of months ago I wrote a blog about a podcast series called The Dirtbag Diaries. I thought I’d follow that up with a short piece on Husky – another awesome podcast series with an outdoor theme. Husky is the work of Swede Magnus Ormestad- a man who likes to ‘collect stories’. Husky is […]

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What Might Crowdfunding Mean For The Outdoor Industry?

Scrolling down my Instagram feed the other day I noticed a post from snowboarder Travis Rice. He’s the big name behind a product called GNARBOX – a mobile phone sized processor that connects to a smartphone via wireless and enables the editing of high resolution media, without having to resort to using a laptop. Essentially […]

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Five Photo Shoot Alternatives To Chamonix

Chamonix is a justifiably popular destination for a photo shoot. Iconic mountains combined with ease of access and the huge variety that the valley offers is an incredible combination. However, you could be forgiven for thinking that Chamonix is the only place in Europe where you can capture great images, when in fact there are […]

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Living In The Moment And The Search For Freedom

It’s easy to forget that, unlike many other popular sports, the idea of adventure for adventure’s sake is pretty new. Up to the early part of the last century, adventure as we know it was for reserved for the very few and/or very rich. It’s only since the end of World War II that a […]

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The Overview Effect

Overview is a film I first became aware of a couple of years ago and it’s something I keep coming back to again and again. It follows on rather nicely from another video I posted on The Path Less Trodden a while back. Overview is based on a term called the Overview Effect – a […]

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Community Through Content // Why UK Retailers Need To Look To The US To See How It’s Done

Creating an online community of customers is super important for retailers these days. Being able to build a strong customer following for a reason other than just offering the retail basics of value for money and good customer service is a great way to build brand loyalty. A modern, content rich blog that inspires potential […]

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Destinations exhibition

Exhibition stands. Nothing strikes fear into a studio like large format printing. The tiniest of errors could literally be blown up in your face. Add a tight deadline into the job and it could be headless chicken time. But then, if you have a team with many, many years of experience, and a production pipeline […]

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